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MCP Premium Annual Agent Survey

2006 Survey: Selling Equity Indexed Annuities

Industry data reports that overall, EIA sales "cooled off" in 2006. Did the surveyed agents have similar experiences? What drove their sales? MCP Premium sent out email invitations and posted a web site link to gauge agent sales experiences. The results of this 2006 survey are displayed below.

See 2005 Survey Results


Q: Are you Insurance or Securities Licensed?

Source: MCP Premium Software annual survey, December 2006

 

 


Q: How many years have you been in this industry?

Source: MCP Premium Software annual survey, December 2006

 

 


Q: If you sell EIAs, did your sales increase or decrease last year?

Source: MCP Premium Software annual survey, December 2006

 


CHART DETAIL: I extrapolated survey results for those who reported a sales increase to compare against those who reported a decrease. What made the greatest difference? See tables below.

Source: MCP Premium Software annual survey, December 2006

 

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Q: How important are EIAs to your practice?

Source: MCP Premium Software annual survey, December 2006

 

 


Q: What is usually your PRIMARY reason for choosing the EIA?

Source: MCP Premium Software annual survey, December 2006

 

 


Q: There are different techniques used in EIA sales. Select any of the following options that apply to you:

Source: MCP Premium Software annual survey, December 2006

 

 


Q: Select any of the following materials or methods you use to select an EIA:

Source: MCP Premium Software annual survey, December 2006

 

MCP Premium does not derive income from the review, endorsement, or marketing of any financial product.

 

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Q: What do you think of regulators setting national standards for the marketing and sales of the EIA?

Not all survey respondents chose to offer comments, but you can read below the thoughts of those who did.

 

I think it's great - I think EIAs are the most oversold product in my business. I have too many new clients in bad, underperforming, long surrender EIAs that they're stuck with.
they should keep in mind they are not securities, even though I'm sure a lot of agents sell them as if they are. I want to see the ins industry keep the nasd and sec OUT of regulation as much as possible. they really have no business in it even though they are probably pissed at losing assets under management
I think that standards need to be established but from within the insurance industry, not the securities industry. Indexed annuities are not securities but an insurance product. And by the way, I was security licensed for 25 years so I'm very familar with both sides.
Don't mind them; but it kind of reminds me of a joke about computer salesmen. These are complicated enough that I think many people don't even know when they're lying.
I welcome the requirement for full disclosure among all products regardless if they are under the insurance umbrella or considered a security. The consumer is reliant upon a sales force which appears to have a less than reputable perception. Interestingly enough, this very sales force has the same perception towards the companies they represent – again, regardless of insurance or security products.
I think if the securities industry gets involved the impact of the "product" will be homogenized into the typical mix and the clients will never understand the point of difference.
One bad apple can indeed spoil the whole bunch. There are many more ethical advisors than unethical producers, but the few unethical ones cause the entire industry to come under scrutiny. National standards will mean more paperwork for the honest advisors and the people who desire to be unethical still will be.
I think these regulatory trends lead to extremes and are set by inexperienced administrators. I have never been asked by regulators what I thought about any new law they were ready to propose and seldom does the industry really get involved lobbying the outcome of these regulatios.
As long as the regulations are set by a group like the NAIC, it's fine. If the NASD is involved, it is not ok in any way, shape or form. I like the 10/10 rule and have no problem with it being a national regulation.
I believe that national standards are a great thing. The lack of oversight is one of the things that led to 05-50 from the NASD in the 1st place. Granted the NASD overstepped its authority and if we all want to be really honest the real reason they want jurisdiction over EIA’s is increased revenue. The SEC isn’t going to deem EIA’s securities, but at least the NASD accomplished something. Many of their registered reps can no longer sell EIA’s because their BD’s are so afraid of the possible consequences. That led to increased VA business in ’06. Hooray… everybody wins (or at least the NASD won.) There are some good FMO’s out there that can really help you get going in the right direction, but none of them are owned by Allianz. If your current FMO is only interested in what’s good for them, not your client and then you, start shopping for another one. Good FMO’s do exist.
Doesn't bother me, I am an RIA and I think the majority of abuse comes from the non-registered insurance agent side.
They mean well..but..it'S NOT the way !
I possibley may be a good idea. However, I think we can regulate ourselfex to death. It boils down to the integrity of the agent and his (her) willingness to investigate and thoroughly understand the product and how to present it.
not good
I have no problems with regulation of the securities industry, but the insurance industry is already regulated.
If the standards are set based on the actual benefits of the products to the consumer, I feel that this would provide a direction for the industry. Too often, the information that is reported in the financial news media is not only wrong, they often distort the benefits of the products or fail to tell "both sides of the story".
Marketing and sales abuses have happened and suitability standards are appropriate for EIAs - as long as its NOT set by NASD. Our opinion is that EIAs are fixed annuities and insurance products - not securities.
Let the NASD regulate securities, let the insurance commissioners regulate the insurance industry. Two different products!
Bad if SEC/NASD. Good if Insurance Commissioners
Inevitable and regretable. Once again, the burden of "proof" is shifted due to actions by "bad actors" resulting in the rest of us having to essentially behave as we have to prove, case by case, that we are not "crooks", that we have the client's interest first and foremost, and that we've done some sorf of (now to be codified) suitability and can prove it. It's a heck of a way to have to run one's practice.
Not Necessary-Not a SEC product
As long as they don't move it into the NASD realm I'm OK with it if it serves to drive agents to better understand what it is they are recommending to their clients beyond the one sided marketing hype of any particular company.
I do not sell securities, never had, nor do I have any interest in doing so....but...it appears to me that the real interest of regulators (being the NASD) is their focus on securing additional funds for the securities firms. Some agents may have mis-represented EIAs and thats the primary excuse used. It is a real stretch to define an EIA as a security ( refer to SEC Rule 151, Release No. 33-6645 (May 29, 1986)) But now, the NASD has thrown its arms around another piece of the world, and the security firms are gaining control. They tell their reps what they can and can't sell. In otherwise the firms decide what is in the best interest of a client they have never seen and know absolutely nothing about. Why? Its called ROA, return on assets. A few years ago that ratio was rather significant. It is certainly one of the measurements used in estimating revenue for the future. Now it's much lower. So forget the fact that a client might WANT to lock up his money for a period of time, forget the fact that he's scared of mutual funds and recommendations on stock like Enron etc. The firms still know what is best for the "uneducated" masses. Why not leave the responsibility where it belongs...the agent? If he messes up, let a court decide. If EIAs or rather Indexed Annuities are finally classed a security, once again Wall Street will have succeded in pulling the wool over the public eyes. My suggestion is that they focus a bit higher on the totem pole, like security company management and marketing practices that are abuses of the public trust and leave the insurance industry to the insurance industry. Take the current situation a small step further: EIAs become classed as a security, Mr. Independent Insurance Agent must be re-licensed to continue to market and service HIS clients. Guess who controls licensing...NASD and Securities Firms...once in, guess who decides what Mr. Independent Agent can now sell. (Not to mention all the additional regulation, compliance and cost involved.) INTERESTING NOTE: If you are securities licensed, your broker-dealer likely already has the right to regulate everything you sell (fine print). If they choose not to do so, then you have a "Selling Away" agreement that the company has agreed to. This has existed for a long time, so NASD, just let the firms take care of their reps and make sure management is taking care of the firm. Your role in the American business scene is Securities, stay out of the insurance business.
Depends upon what the standards. But, I believe it will happen.
depends on who the regulators are and what they are regulating.
I think they want part of the commision
fine
I would prefer stronger regulations through the individual states with a required CE for EIA's each year. The biggest problem is the uninformed agents who don't understand how the EIA really works and overpromising returns to their clients.
No problem with that.
Bad idea. The insurance companies should regulate and control the sales process
Isn't it regulated enough?
Considering the confusion out there, it's probably a good idea. Having said that, it's also clear that the regulators are sometimes too zealous and actually hurt the consumers with some of their methods of "protection."
Needs to be done. Need to get the bad apples out of the industry. Too many people can sell an EIA. Put more strict cost in the licensing aspect and you will take care of the rift raft
I think some standards are good. I think the biggest issue is training of agents. I think most agents don't have proper training on the products and are not doing the best job for their client not for dishonest gain, but simply from ignorance.
Just another way for them to make more money. We would be better off if companies were more regulated (i.e. Americo offered a 7 yr, 10yr, and 14 yr. EIA with all the moving parts the exact same, except surrender charges, and pays 3 totally different levels of commissions to the producers based on how long they can lock the client up for) This puts a lot of added pressure on the agent to do the right thing. I think if we started at the top and put more pressure on the companies offering these rediculously high commissions we would we be starting off in the right direction.
I think it's a great idea - I think most EIAs are sold by insurance agents without a securities license and they are marketed as investments without market risk. They should be regulated to make sure they aren't marketed that way.
I sell consumer driven EIAs. We must eliminate commision driven, long term contracts with abusive high surrender schedules that dirt-bag, desperate agents sell because they are two lease payments overdue on their compact car. Much more regulation is overdue.
Good, but this not a securty.
I welcome the regulation
They want the money. If they deem it a security, then they can charge NASD fees, transaction fees, etc. It is all about money to fill their coffers.
I agree we need to have high standards established. The insurance agent who only sells cancer insurance should be required to complete suitablity tests before selling EIA's. I do not believe they should be classified as securities for they are not by definition. Punish the individual agent if they abuse EIA's suitablitiy not the insurance companies. Hold agents accountable.
I believe there should be a requirement (CE courses) similar to the selling LTC products, where the agents or financial service reps would be adequately trained so that they know what they're selling and recommending to their clients.
Not enough scrutiny of the products being rolled out by the companies!
You would think that variable annuities with all its regulation is good for consumers;it is not. Security reps over sell variable products mostly for commission. At least an insurance agent selling an EIA will not have to worry about loosing money for a client in a bad market.
its a good thing as long as it is helpful for the client and not just additional paperwork that they can be confused by.
opp0sed to it
I think it is good in general but I believe the NASD and SEC need not get involved!
It would be a HUGE plus as long as they don't over do it. There are many agents selling these products verse advising the clients and using the products as one tool in the mix.
It's none of their business.The NASD is doing it to capture lost revenues!
I really don't like it but it is probably necessary because there have been sales agents who have inappropriately sold them theat has cause the insurance & legal industry to do a closer inspection of the industry and regulate sales procedures.
Don't like because many regulators have no financial experience on the retail side.
I believe we need to equip and educate producers to provide EIA's & EIUL's. I strongly endorce the Insurance industry viewpoint to create the CE requirements to accoplish that for above mentioned issue... BUT I DO NOT want the DOGS of the SEC-NASD to create more problems and regulate for profit purposes OUR Industry!
I don't approve

 

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See 2005 Survey Results

 

MCP Premium does not derive income from the review, endorsement, or marketing of any financial product.

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